- Posted on 20 December, 2012
Right from the start of this new website, I have been wrestling with the concept of social networking and Facebook in particular. After deleting two older Facebook pages, firstly a group and a then fan page, I waved two fingers at the Facebook crowd, fed up with the benile levels of infantile interaction. The endless dog pictures, slimy meal photos and irritating children shots; it all became just too much to bear, so I headed off into the world of Twitter, which seen far more up my street. Twitter has done me proud and I have been able to make a strong fan base from posting imagery, blogs, reviews and articles to a like-minded photographic audience. Facebook on the other hand, has never felt more than an extension of uneventful school life, that is until I made my own business page.
2496 shares and 1791 likes as of 72 hours later.... astounding result that doubled the 'Likes' of my page in 48hours....
The image above, from Kirkjufoss in Iceland, has reached over 119,000 people within the space of three days. It's has had over 2500 shares, nearly 2000 likes, thats more than 100 times anything I have ever achieved. The Likes to my business page have doubled in less than 48 hours. I don't doubt that this is my finest social networking hour, my '15 minutes' of social networking fame, destined to sent back into obscurity. For some inexplicable reason, this image has identified with everybody in a way that I cannot perceive. Do I like it? Of course I do, its killer, but I still think I have produced far better aurora images over the last three years.
A 'meagre' 300 shares, 510 likes - 10 times what I normally get, and 10 times less than the image above...
This second image was an absolute stroke of luck, a focus stack of five images. Knowing my past track record, I would have shot the meteor when focused on the ice, but him upstairs cut me some slack for once. It represents compicated technique, timing camera technology I coundnt have dreamed possible five years ago. Photographing the meteor in exactly the right place, especially whilst constructing a creative image, represents a far greater achievement. Greater appeal? Obviously not.
So, back to earth, the processing, keywording, adding captions, sending work out to clients, and generally keeping the business flowing. Facebook is a buzz alright, but that's about it, or is it? Who knows, just one of those 1400 likes could come on a workshop in the future, could be a future business contact, could even buy a print (shock horror), that's why we do it, that and sharing the photo-love and making the world go round. I don't ever think there is a way to quantify the intentions of an online populace. For now, I will stay happy in the giddy confusion of my finest Facebook moment.